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Business in America

America's top CEOs talk trends, brands and what their products mean to consumers.

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How Zillow is making moves while Americans are staying put

Watch the extended interview with NBC News’ Christine Romans and Zillow Group CEO Jeremy Wacksman, where they talk about the real estate platform’s future at a time when Americans are buying and selling less.
How Zillow is making moves while Americans are staying put
How Zillow is making moves while Americans are staying put

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News

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FORSUBSCRIBERS

‘An athlete mindset’: Nike’s CEO outlines his approach to innovation and affordability

In a wide-ranging interview with TODAY’s Craig Melvin, Elliott Hill discusses coming out of retirement to lead the brand at a time of declining sales.
‘An athlete mindset’: Nike’s CEO outlines his approach to innovation and affordability
‘An athlete mindset’: Nike’s CEO outlines his approach to innovation and affordability

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Top Story

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Top Story

Ring camera founder speaks on surveillance images in Guthrie case, privacy concerns

Ring founder and Chief inventor Jamie Siminoff sits down with NBC News’ Tom Llamas to discuss the surveillance images in the Nancy Guthrie case, privacy concerns, and the controversial Super Bowl commercial. 
Ring camera founder speaks on surveillance images in Guthrie case, privacy concerns
Ring camera founder speaks on surveillance images in Guthrie case, privacy concerns

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Top Story

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Top Story

Anthropic CEO speaks about 'powerful' AI risks and regulation

Dario Amodei, the CEO of the AI company Anthropic, joined "Top Story" to discuss his new essay "The Adolescence of Technology: Confronting and Overcoming the Risks of Powerful A.I." In the essay, Amodei warns of the risks that come with artificial intelligence and also spoke with NBC News' Tom Llamas about AI regulation and control.
Anthropic CEO speaks about 'powerful' AI risks and regulation
Anthropic CEO speaks about 'powerful' AI risks and regulation

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Weekend Nightly

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Weekend Nightly

Macy’s CEO details economic outlook ahead of holiday shopping season

With the holiday shopping season about to officially begin, Macy’s CEO Tony Spring says his stores have options for all consumers, whether they’re spending or scaling back this year. NBC News’ Hallie Jackson has the story.
Macy’s CEO details economic outlook ahead of holiday shopping season
Macy’s CEO details economic outlook ahead of holiday shopping season

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Weekend Nightly

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Weekend Nightly

‘Buy Now, Pay Later’ platforms soar in popularity

As more Americans than ever turn to “Buy Now, Pay Later” platforms to purchase things like vacations and groceries, Klarna CEO Sebastian Siemiatkowski says his company’s platform can offer more flexibility during times of economic uncertainty. NBC News’ Hallie Jackson has the story.
‘Buy Now, Pay Later’ platforms soar in popularity
‘Buy Now, Pay Later’ platforms soar in popularity

McDonald’s President on Extra Value Meals, Economic Uncertainty

McDonald’s is bringing back its Extra Value Meals including items like the Egg McMuffin, the Big Mac and McNuggets on Monday. The company’s president, Joe Erlinger, joins TODAY to talk about its return and how they are managing the possible impact from tariffs. “The fact that McDonald’s is actually going to be lowering prices, I think, is really notable. It shows that we’re in lockstep with our consumers,” he says.
McDonald’s President on Extra Value Meals, Economic Uncertainty
McDonald’s President on Extra Value Meals, Economic Uncertainty

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TODAY Food

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TODAY Food

Arizona Iced Tea CEO Says He Has ‘No Plan’ to Raise Prices

Arizona Iced Tea has famously remained 99 cents since 1992, but founder and CEO Don Vultaggio says the price is becoming harder to maintain. Despite tariffs from the Trump administration impacting the cost of aluminum, he says he has no plan to raise the price per can. NBC’s Savannah Sellers reports for TODAY.
Arizona Iced Tea CEO Says He Has ‘No Plan’ to Raise Prices
Arizona Iced Tea CEO Says He Has ‘No Plan’ to Raise Prices

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Meet the Press

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Meet the Press

Kids learning quantum physics: Sal Khan on A.I.'s promise and its risks

In a Meet the Moment conversation, Khan Academy founder Sal Khan tells Kristen Welker that artificial intelligence can transform education for the better — even as educators warn it may fuel cheating, misinformation and laziness.
Kids learning quantum physics: Sal Khan on A.I.'s promise and its risks
Kids learning quantum physics: Sal Khan on A.I.'s promise and its risks

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NBC News NOW

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NBC News NOW

Starbucks CEO working to turn around coffee company's slumping sales

Starbucks CEO Brian Niccol talks with NBC News' Hallie Jackson about how the coffee company is planning to keep cash-conscious customers coming back to its stores.
Starbucks CEO working to turn around coffee company's slumping sales
Starbucks CEO working to turn around coffee company's slumping sales