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Last Updated: Sunday, May 17, 2026 at 04:06 PM
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Find the Best Time to Buy a New Mac

Just in time for back-to-school shopping, Apple is expected introduce a new MacBook, said to be a cross between its lightweight MacBook Air and its more powerful MacBook Pro. While a new Mac — of any kind — won't come cheap, you can find deals.   The longer you wait after a new product introduction, the more money you'll save. But don't head to your local Apple Store, advised the team at DealNews.com, a consumer bargain site. "Authorized resellers like Amazon, MacMall and MacConnection frequently undercut 

Just in time for back-to-school shopping, Apple is expected introduce a new MacBook, said to be a cross between its lightweight MacBook Air and its more powerful MacBook Pro. While a new Mac — of any kind — won't come cheap, you can find deals.   The longer you wait after a new product introduction, the more money you'll save. But don't head to your local Apple Store, advised the team at DealNews.com, a consumer bargain site. "Authorized resellers like Amazon, MacMall and MacConnection frequently undercut  Apple Store  prices," Louis Ramirez said.   After analyzing three years' worth of Apple data, they found that deals on  Apple products  are happening more quickly and are getting more aggressive.    "Sure, you won't be the first on your block with the latest Apple toy," Ramirez said. "But you'll have more cash in your wallet and the comfort in knowing you didn't pay full price."